Thursday, July 17, 2008

Nike Future Sole Experience by Juan Pozo

As you all know, i was a winner of the 1st annual NIKE Futuresole Design Competition.
My assignment was to create a NIKE Flight basketball shoe, and Ben(the other winner) had to create Force. I had to make it as lightweight as possible. I call it the Nike Flight Comanche, due to the inspiration i took from the Comanche helicopter
THIS WAS MY DESIGN , all done in photoshop

NIKE paid for everything we stayed in the Ace Hotel in Portland (which is five stars)

This was our room, and they had a present waiting for me!it was a box that consisted of the following:

2 Nike hats with the futuresole logo embroidered on them

2 shirts with the futuresole logo on them"Just Do It" (a novel)

2 sketch booksa hoodie w/ the logo on it

our passes for the campusand

a pair of AF1 mids w/ the futuresole logo lasered on the heel, and my signature lasered on the strap

DAY 2:this was the big day, we started early at 8 a.m., when the Navigator picked us up and took us to the campuswhere we were met by a camera crew there we had breakfast with my competitor, our 2 mentors Justin Taylor, and Marc Dolceand the 2 main organizers of the contest, Ginny Hopkirk, and D'Wayne Edwards(who designed the XXII and ALL of the Carmelos)

after breakfast we split up, and i went with my mentor, Marc Dolce, and he went w/ hisMarc took me to his office and showed me around his building, which was COVERED in sneakers!and there i saw them, in his office, THE YEEZYS

no sample sizes though, all samples were made in his size, a 13 i believe
here he was showing me how he layed out my designs on the presentation board

this is the display for the olympics, where they have created shoes for ALL sports, even the most obscure they mad kayak shoes, and little gymnastics things that are just a pad for the bottom of your foot

so the tour was over, and we went into the conference room where we were going to present to wait for the judges to arrive, there, they surprised us with 3D models of our shoes!

*SHOWTIME*Ben went first, he really understood basketball and the players and he had this BRILLIANT speech about evolution and the inspiration of his shoe
i didnt talk as much as he did, but i guess my design spoke for itself

(btw, those judges we were speaking to were REALLY IMPORTANT PEOPLE)so then when we were both done, we went outside to wait for the judges to deliberateoutside they had beer and sodas, and a barbeque complete with a DJand we were getting snapped by various photographers, and Sole Collector

AND THEN THE JUDGES CAME OUT!!!, then they went back inside to talk some more, at this point i'm sweating bulletsSO THEY FINALLY CAME OUT TO DECLARE THE WINNERthis gentleman(who designed the XVIs, all the way to the XXIs) began by introducing us and thanking the sponsors

the Dwayne Edwards came out and was announcing the winner when he said "YOU BOTH WON!"which is SOOO GREAT, cause not only did we win the Macbook, which was the grand prize, but we also get the 80gb Ipod, which was second prize!then Ginny Hopkirk came to announce the prizes and a special surprise prize

she read from a letter that said something along the lines of:
Congratulations Futuresole winner, as part of your prize, in the near future, there will be a special meeting set up between you and I.signed, TINKER HATFIELD"!!OOHHHH SSHHHHIT!!!!! right ?

as you can kinda tell, my model is kinda incomplete, it has no laces, so to make it up to me, my mentor made me 2 more, one black with the corrections, and a WHITE colorway!

and they gave me this cool poster that they made

Nike and its employees are the most genuine, generous people ive ever dealt withI enjoyed every second i spent at that campus
I met so many people and got so many bussiness cards, this opened SO many doors for me

Thank Yous:
Marc Dolce: my mentor who helped me along the way and got all of my designs printed up and hooked me up with all that cool stuff, one of the coolest guys ill ever meet
Dwayne Edwards: Jordan designer and Contest organizer who showed me his office and gave me advice and told me some secrets about the future of Jordan
Ginny Hopkirk: Founder of the contest, who started organizing it a year and a half ago, and made all the arrangements for us
Ben Adams-Keane: my competitor who did a hell of a job, and deserved it



TGOOD said...

that's dope. I'm off to nike HQ in 2 weeks. get at me when you can, i have a few questions about your experience there. -tg

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